Buy-in from Collaborators

In any project, one individual's influence can significantly steer its progress. Securing buy-in from collaborators ensures there are more project champions and fewer roadblocks. As you work through this condition, you might realize several key participants are not currently involved in the potential project. That's okay! Even with only 50 percent participation, it's not a roadblock but an opportunity to strategize.

Use your assessment of buy-in from collaborators to guide your action steps. For example:

• If only 50 percent of relevant parties are committed, what can you do to engage the other 50 percent? Is it a matter of informing them?
• Does the project need to be adjusted to gain their support? When facing an unengaged collaborator, explore ways to address their concerns.

You can also use this as a checkpoint during implementation.

• Are the interested parties still committed to the project goals?
• Has the situation changed regarding adjustments in the project plan to address evolving collaborator needs and priorities?

The first step is to list every interested party. Knowing who has a vested interest in the project's success is important.

• Who are the interested parties?
• Who will benefit from the project?
• Who may not benefit directly but will still be involved in implementation?
• Are there policymakers or organization leaders who are interested in the outcomes this project might yield?

Once you have a list of interested parties, assess their knowledge level and commitment to the potential project.

• Who are your biggest champions?
• Where can you find documentation for this buy-in?

Documentation examples:

• Meeting notes
• Emails
• Written agreements such as memorandums of understanding (MOUs)
• Survey results
• Stakeholder analyses
• Asset maps

Once you've gathered and assessed the evidence, use the following scale to identify your current position. Remember that this rating is a benchmark, not a fixed position. If you find yourself at the Emerging stage, don't worry. You now have a clearer understanding of the steps needed to progress toward the advanced stage.

Looking for tools to help?

• Try this self-assessment worksheet for this condition, or look at the complete CSP self-assessment.
• Still struggling? Check out our resource library for additional tools.